SHOWERBOX

Explainer video.
Made together with Helpfilm.

An animated explainer introducing Showerbox to potential volunteers, donors or other people willing to help provide showers to the homeless people of London.

script by Caroline Allouf

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Role  Full Production
Storyboard ✦ Illustration ✦ Animation ✦ Compositing

Purpose 

♦︎ Encourage public and private support to help Showerbox grow—bringing essential hygiene services to more people experiencing homelessness.

Solution 

♦︎ Demonstrate the immense difference taking a daily shower makes in one's life. Show who the regular users of the mobile showers are and reveal their life stories to help viewers understand and relate.

ShowerBox is a UK-based charity that provides free, secure shower facilities to individuals experiencing homelessness, aiming to restore dignity and promote well-being through access to hygiene.

Why animated video?
♦︎ Relatable life stories without revealing people's true faces and identities ♦︎ gentle delivery through colourful illustrations even despite the serious underlying message